The Content Type
Contact Name: Lauren McMenemy
I am a storyteller, a copywriter, a brand journalist, a content strategist. That means I help businesses to tell their stories and engage their customer audience.
Whether it\'s writing articles as a one-off or an ongoing consultancy, advising on the best way to build an audience through content, or providing editorial leadership to ensure best practice with content creation, The Content Type is an extension of your in-house team. I have more than 20 years\' experience across in-house marketing teams, as an agency writer and editor, and in the media as a journalist. That gives me a 360-degree view of how to tell a story to gain the best results.
Let\'s chat about your needs, and I can tailor a package or project to support you in your journey to content excellence.
Content strategy kickstarter
Like the idea of building a loyal following for your business, but have no idea where to start? It's all about the content you create - making it meaningful, authentic, educational and useful. I can run a 2-hour workshop to help you identify the people you want to target, the message that will most resonate with them, and how that fits into the story of your business. I'll then help you develop a plan of attack and deliver a mini content strategy to drive you forward.
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